10bet has partnered with the South African men’s national soccer team, becoming their official wagering sponsor. This digital entertainment and sportsbook platform will be backing the legendary South African squad, fondly referred to as “Bafana Bafana” or “The Boys”, in their pursuit of victory at the forthcoming regional competition.
This alliance, extending over the next four years, aims to deliver exceptional fan engagement experiences. 10bet and the South African Football Association (SAFA) are keen to utilize this collaboration to ignite fervor and cultivate a stronger bond with communities throughout the country.
Michelle Henriques Colborne, Chief Revenue Officer at 10bet South Africa, conveyed her excitement, remarking, “This is an exhilarating partnership founded on national pride, enthusiasm, and a mutual affection for this magnificent sport. Bafana Bafana occupies a special place in the hearts of countless South Africans, playing a vital role in uniting citizens and inspiring optimism.”
10bet, a reputable global online sports betting provider with almost two decades of expertise and accreditation from the Betting Board, will collaborate closely with SAFA, the governing entity responsible for managing Bafana Bafana and supervising soccer in South Africa.
The Bafana Bafana are on the verge of unveiling their roster for the upcoming regional competition, scheduled for July 5th to 16th, and anticipation is palpable. Further fueling the fervor, the South African Football Association (SAFA) recently announced a significant collaboration with 10bet South Africa. SAFA Chief Executive, Lydia Monyepao, conveyed her excitement, noting that this alliance represents a potent synergy between two entities propelled by aspiration and progress. This partnership, she contends, will not only elevate the spectator engagement but also furnish vital backing for the advancement of South African football. 10bet’s dedication to growth is apparent, as they recently secured agreements with Playtech in both the British and Scandinavian markets.